Partner Levels
| Partner Program Benefits | Referral | Authorized | Gold | Platinum | Service | White Label | |
| Lead Generation and Sales Assistance | |||||||
| Pre-qualified Leads | Access to qualified leads prioritized by your region, program authorization and certification level. Typically, it is a 3 (to Platinum) to 1 (to Gold) ratio. Authorized on a very limited basis. | No | No | Med | High | NA | No |
| Deal Registration | Register your major deals to obtain pre-sales volume discounts and special account exclusivity. Registered deals also have an increased margin. | No | No | Yes | Yes | NA | No |
| Industry Networking | Utilize our team of industry experts to grow and expand visibility for your organization to our extensive networks. Share social media posts, increase brand amplification, come grow with Airvine! | No | No | Yes | Yes | Yes | No |
| Partner Locator | Reseller lookup, prioritized by region and certification level. Higher qualified resellers may be listed first along with their level of authorization to reward commitment. | No | Low | Med | High | NA | Low |
| Demo Equipment Program | Access to Demo equipment program is available with an incentive to Partners allowing you to utilize the products internally, for testing and for customer demos. | No | Yes | Yes | Yes | Upon Request | Yes |
| GTM Activities | Partners are encouraged to participate in joint GTM campaigns, account mapping, partner and end user events. Please work with your Airvine Partner team to learn more! | No | Limited | Yes | Yes | Upon Request | Limited |
| Effective Communications | |||||||
| Monthly newsletter and e-mails | This is not spam, but valuable information requested by our partners. Includes special announcements, applicable alliance deals, updated Q&A and new sales tools. | Yes | Yes | Yes | Yes | Yes | Yes |
| Channel Account Managers | You will have access to a dedicated Partner Manager for questions about the program, if you need sales assistance and for support along your partner journey. | Yes | Yes | Yes | Yes | Yes | Yes |
| Partner Forum | Have a question about configuration, sales strategies, or overcoming objections? Visit the reseller forum to post your questions and view responses from support and other partners. | Yes | Yes | Yes | Yes | Yes | Yes |
| Online Portal Resources | |||||||
| Competitive Analysis | Review the latest matrix that shows how our products compare to the competition. Great resource if you’re in a competitive bid and need to de-position the competition. | Yes | Yes | Yes | Yes | Yes | Yes |
| Market Information | Learn market trends to determine which veritcals to target, who are the best contacts, what they prefer and more. | Yes | Yes | Yes | Yes | Yes | Yes |
| Sales Tools | As available, you can access PDF product slicks, sample ad and e-mail templates, white papers, PowerPoint presentations, configuration guides, and case studies. | Yes | Yes | Yes | Yes | Yes | Custom |
| Brand Usage | Review branding guidelines, logo usage and leverage the brand to enhance your image. | No | Yes | Yes | Yes | No | No |
| Personalized Portal | View all your leads. Later, you will be able to review rebates, leads, registered accounts and personal information within your own personalized portal. | Yes | Yes | Yes | Yes | Yes | Yes |
| Tech and Sales Support and Training | |||||||
| FREE Training | Get up to speed on the product, sales approaches, and installation with the self-paced FREE training. Many of these feature streaming videos--as close as possible to on-site training. | Yes | Yes | Yes | Yes | Yes | Yes |
| Product Updates | Notification of new product availability and a request form is available within the on-line Partner portal. | No | No | Yes | Yes | Yes | Yes |
| Certification | Participation in our certification program is encouraged. This additional qualification allows you to achieve a higher authorization level which provides additional margins to reward you for your expertise and commitment. | No | No | Med | High | Yes | Yes |
| Priority Partner Tech Support | Go straight to the top of the queue for quick tech support. Use a special number or direct contact with the partner manager. | No | Yes | Yes | Yes | Yes | Yes |
| Annual Partner Advisory meetings | We value your feedback and will conduct invite only advisory meetings. We want to hear from you on ways that we can better support you in our program! | No | Yes | Yes | Yes | Yes | Yes |
| Partner Program Requirements | |||||||
| Register at portal site | Must register on the Partner website and complete the application. | Yes | Yes | Yes | Yes | Yes | Yes |
| Qualify as a Partner | Must engage in a) face-to-face selling, b) provide 1st line post-sale support, c) have outbound sales reps, d) sell complimentary products and/or install or integration capabilities. | Yes | Yes | Yes | Yes | Min Vol | Yes |
| Joint Success Business Plan & Tracker | Work closely with your channel team to develop our relationship and increase success. | No | No | Yes | Yes | NA | Yes |
| Quarterly Sales Targets | Highest level Partners are required to reach predetermined sales targets to obtain higher margins and additional benefits. Check with the Channel Manager for details. | No | No | Yes | Yes | NA | NA |
| Credit Application | May be required if you request a direct purchase relationship. | No | Yes | Yes | Yes | Yes | Yes |
Note: Airvine is a new partner program. The greyed-out columns show additional levels that will be activated later.